Some of today’s advise from Brian Tracy

Don’t Waste Time
The average salesperson today wastes a fully 50 percent of his or her working time. According to research, he comes in a little later, works a little slower, and leaves a little earlier. He spends most of his working time in idle chitchat with coworkers, personal business, reading the paper, drinking coffee, and surfing the internet. Winners arrive a little earlier, work a little harder, and stay a little later.

Develop Empathy and Understanding
Top salespeople have high levels of empathy, i.e., they really care about their customers. Ambition, the desires to achieve, combined with empathy, the genuine caring for the well-being of your customers, are the twin keys to top sales performance. A person with empathy makes every effort to get inside the mind and heart of the customer and to understand his situation and needs.

Keep Your Word
Top-selling salespeople are impeccably honest with themselves and with others. There is no substitute for honesty in selling. Earl Nightingale once said, “If honesty did not exist, it would have to be invented as the surest way of getting rich.”

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